For the second time since May, the OPP has launched a blitz targeting distracted drivers.
The latest effort runs Monday through Sunday and officers will be on the highways stopping anyone spotted using a hand-held cellphone, texting, or fiddling with a music device.
Police will also be cracking down on careless drivers who are caught eating, or searching for something in their vehicle while behind the wheel.
The Canadian Automobile Association (CAA) lists distracted driving as the number one concern on the roads in 2010. In 2010, there were 7,733 collisions involving distracted drivers that resulted in 35 deaths.
Anyone caught using a hand-held device while driving can face a $155 fine. Other forms of distracted driving can result in careless driving charges, fines ranging from $400 to $2,000 and a licence suspension of up to two years or a jail term of six months or less.
In 2010, 8,522 drivers in Ontario were charged for using hand-held devices while behind the wheel. Police began enforcing new distracted driving legislation in January 2010.