Uber launched a petition Tuesday ahead of what it calls “the most important vote” in the future of ride-sharing in Toronto.
Users received an email urging them to share their positive ride-sharing experiences publicly on social media and with their councilors directly.
The petition had more than 25,000 signatures just before noon Wednesday.
“We expect this to be a tight vote, with strong opponents who want to stop progress,” the email read. “Uber in Toronto depends on this vote.”
Poll finds more Torontonians using and supporting Uber
City council is set to vote on the licensing committee’s recommendations for ride-sharing services in the first week of May.
Many have taken advantage of the hashtag Uber created, #TO4Uber, to voice their support on Twitter.