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Uber begins helicopter service in Sao Paulo, Brazil

A screenshot of the Uber ride-sharing app showing surge pricing in effect is shown in Toronto,Tuesday, Jan. 12, 2015. THE CANADIAN PRESS/Graeme Roy

Ride hailing company Uber has begun providing helicopter rides in Brazil’s biggest city.

Uber’s communications director in Brazil said Tuesday that it has started a month-long trial of the Ubercopter service between airports, hotels and convention centres.

Fabio Sabba said the service is operating from five helipads and four hotels.

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In a brief telephone interview, Sabba said it is the only service of its kind provided by Uber anywhere in the world because it is not limited to specific events like the Cannes Film Festival and the Sundance Film Festival in Utah where Uber has offered helicopter services.

He said Ubercopter is a partnership with the Airbus Group and uses three helicopter operators in Sao Paulo. He said Tuesday that prices range from $17 to $80 a seat.