Harry Potter Still Has Magic, Deathly Hallows Sells Big
Posted July 23, 2007 12:00 pm.
This article is more than 5 years old.
Harry Potter’s new book may be deathly, but sales are lively all across the world after the release of the last book on Saturday. The seventh (and final) volume of J.K. Rowling’s fantasy series sold over 8 million copies in its first 24 hours…and that’s just in the US. Over 12 million copies were printed for initial publication.
Harry Potter and the Deathly Hallows averaged more than 300,000 copies sold per hour, which is more than 5,000 books a minute. The $34.99 hardcover has generated far more revenue than the opening weekend of the latest Harry movie, ‘Harry Potter and the Order of the Phoenix’, which opened July 10, says Scholastic president Lisa Holton.
“The excitement, anticipation and just plain hysteria that came over the entire country this weekend was a bit like the beatles’ first visit to the U.S.,” says Holton.