Google to re-brand Blogger, Picasa: report
Posted July 6, 2011 11:32 am.
This article is more than 5 years old.
Google is planning to rename two of its most popular services ahead of its public launch of Google+, according to social-media blog Mashable.
Citing Google sources, the website reported that the Internet giant intends to re-brand Picasa and Blogger to Google Photos and Google Blogs. Other Google services are expected to face a name change, but YouTube will remain unaffected, the site said.
“The move is part of a larger effort to unify its brand for the public launch of Google+, the search giant’s social initiative,” Mashable said.
The rebrand is expected to occur in the next four to six weeks.
Blogger — co-founded by Evan Williams of Twitter — and Picasa, were purchased by Google in 2003 and 2004, respectively. Blogger currently sits in the top 10 most viewed websites in the world.
