Toronto-based pet store to get a celebrity boost at the Grammy Awards
Posted February 15, 2016 1:11 pm.
Last Updated February 15, 2016 3:18 pm.
This article is more than 5 years old.
A Toronto-based pet store is hoping to get a celebrity boost from tonight’s Grammy Awards.
Soos Pets, located on Wilson Ave. in North York, claims to be the only company in North America to sell pet grooming products made with natural ingredients and enriched with dead sea minerals.
Co-founder Yemina Kaiman tells 680 NEWS that presenters such as Adele, Lady Gaga, Kendrick Lamar and Justin Bieber will take home with them four of their natural ingredients pet-products as part of the swag bag given out to celebrities.
“We know that we have fantastic products, and the fact that they will reach celebrity hands is incredibly exciting,” says Kaiman
Kaimen says she and her partner were inspired to launch their company last fall by a Sheltie they rescued.
“We searched the market and we couldn’t find many products that were natural and made up of things that we were very comfortable using or very familiar with,” she said.
Soos Pets also donates a portion of their proceeds to animal protection groups.
Entertainment City is live from the red carpet tonight starting at 7 p.m. while the 58th annual Grammy Awards can be seen tonight on City starting at 8 p.m.
